Closes: 10 October, 2019
We are Warner Music Group, home to a broad roster of new stars and legendary artists through a collection of the best-known record labels in the music industry including Asylum, Atlantic, Big Beat, Canvasback, East West, Elektra, Erato, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Reprise, Rhino, Roadrunner, Sire, Spinnin’, Warner Records, Warner Classics, and Warner Music Nashville, as well as Warner Chappell Music, one of the world’s leading music publishers, with a catalog of more than one million copyrights worldwide.
We currently have a fantastic opportunity to join our innovative and highly sought-after Digital Marketing team at Atlantic Records.
The Digital team at Atlantic Records is a full-service, agency-like marketing team, dedicated to building artist careers through the intersection of music and technology. We are responsible for all digital strategy and marketing for all artists on the roster, acting as artist partners in our 360 relationships, across music, touring, merch, and all other aspects of the artist career. Through creative marketing campaigns, we build online and mobile fan communities, with an eye towards evolving the way that fans listen to, participate in, and purchase music and related products. We create, market and optimize content, develop and implement CRM/fan acquisition strategies, and work with new, engaging digital platforms and startups.
This job is the intersection of creative, marketing, technology, content creation and production; you will have your hand in every aspect of an artist’s digital strategy! You must be detail-oriented and able to multi-task, as you will be juggling multiple artist projects, and be responsible for all aspects of a music release digitally – you will also be working closely with product managers, our in-house creative design, development and video team, and artist managers to help bring artists’ visions to life.
The ideal candidate is interested in breaking artists online with innovative digital campaigns AND has an interest in new technology. This person reads blogs (tech and entertainment) every day, installs every new app just to try it out, and has a passion for leveraging the Internet to drive artist careers and revenue. They live on social media, lifestyle blogs, and discovers new music in interesting ways. You MUST be highly creative, extremely motivated, and loves being a part of a team.
You have a passion for music and tech – we know you’re at you’re best when you’re doing what you love and are looking for Rockstar candidates that LOVE the internet, technology, social and music
You have AMAZING organizational abilities
You can multitask and prioritize
You can manage multiple deadlines and urgent tasks
You are willing to learn a little bit of everything, and open to take on anything
You are insanely detail-oriented
You are excellent at listening, interpreting, and communicating
You are creative
You are a self-starter
You are curious and ask questions
BS or BA in Marketing, Communications, or similar
2-5 years of Digital Marketing experience
2-4 years of music industry experience preferred; other related experience considered
Working knowledge of interactive technologies and communication tools including email, social media, and viral marketing techniques (Facebook, Twitter, Instagram, YouTube, SoundCloud, Snapchat, etc.)
Experience and knowledge of streaming platforms
Some experience with Photoshop, basic HTML, social media publishing tools and video editing
Juggler & multi-tasker extraordinaire! Proven excellence in prioritization, time management and follow up skills with an attention to detail