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Case Studies

Michael Blackwell – Nothing Makes Sense

Photograph of the blog post author, Chioma Eguzoraku

Chioma Eguzoraku


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We are thrilled to highlight our latest collaboration with the talented artist, Michael Blackwell, in advancing his impactful new single, “Nothing Makes Sense.” This case study will delve into how our team cooperated with Michael to realize his artistic dream.

Michael Blackwell – The Artist

Nothing Makes Sense

Michael Blackwell is a talented British music artist known for his soulful and melodic sound. With a passion for music from a young age, he has honed his craft over the years and gained a dedicated following of fans who appreciate his unique style and heartfelt lyrics. From his early beginnings to his current success, Michael Blackwell continues to inspire and captivate audiences with his music.

“Nothing Makes Sense” marks the inaugural single from Michael Blackwell, a multi-talented artist hailing from County Durham, UK. Having spent recent years collaborating with renowned artists like Louis Tomlinson, Amber Run, and Lewis Capaldi, Blackwell is now poised to begin his solo career. His unique sound blends elements of classic singer-songwriter style with 90’s grunge, 00s indie, and contemporary alt-pop influences.

Nothing Makes Sense

Michael Blackwell

“Nothing Makes Sense” is a musical expression of the challenges faced in comprehending daily life. The stress from social media, bewilderment from news feeds, and ambiguity surrounding every decision can lead to inevitable self-doubt, despite maintaining a positive outlook. I acknowledge my flaws and virtues and understand that all I can do is give my best amidst the seeming chaos of the world around me,” Michael shared.

The song was crafted by producers Michael Blackwell and Adam Forster, with John Catlin, known for his work with Inhaler, The Killers, Crows and Foals, handling the mix. Blackwell provided vocals along with playing guitar, bass, and synthesizers while Forster played the drums. “Nothing Makes Sense” showcases Blackwell’s diverse inspirations through its dynamic introduction, catchy chorus, grunge-style guitar solo, and personal breakdown.

Music Gateway + Michael Blackwell

We’re excited to aid in the promotion of the new single, Nothing Makes Sense, at Music Gateway! We’ve crafted strategic methods to enhance the song’s reach.

This outstanding track, blending traditional components of indie/alternative with a pop twist, is ideal for featuring in upcoming pop and rock editorial works. Music Gateway backs a comprehensive digital and PR promotional campaign for this release.

The song, “Nothing Makes Sense,” has received praise and recognition, featuring in numerous esteemed publications:

CLASH, Wonderland, Notion, Music Crowns, Pop Passion, Vents, Flex, Mystic Sons

  • 20k+ total streams on Nothing Makes Sense
  • 500+ Radio downloads
  • ‘Nothing Makes Sense’ official music video placed on VEVO’s ‘Incoming Alternative’ playlist
  • Over 7k views on Michael Blackwell’s official VEVO page

2023 & Beyond For Michael Blackwell

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Michael Blackwell is currently on a European tour with his friend Isaac Anderson. The first headline show and single launch was scheduled for February 23rd, 2023, and it was already sold out within a few days of tickets going on sale. Be sure to stream and listen to Nothing Makes Sense and be on the lookout for future songs from this talented artist!

If you have songs that you want to share with the world – we want to help boost your career and get them noticed including marketing and promoting your music – and improving your streaming presence! We can also help you with your music video promotion.


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