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Case Studies

Olistar – The Story & Bando Baby

Photograph of the blog post author, Ryan Cahalin

Ryan Cahalin

13.12.2022

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Our breakdown of Olistar’s Music Promotion Campaign across 2 singles for his latest 2022 releases

Nigerian musician and performer Olistar, the moniker of Olisa Franklin Emodi, has had an incredible 2022 beginning with the release of his second EP ‘The Return of Olistar. Garnering a committed following in the drill community in Nigeria, Olistar visited the UK to get first-hand experience and knowledge of the ever-growing UK drill music scene and culture. Now based in Lagos, Olistar’s lyrics draw from his personal and life experiences growing up in Onitsha, Anambra State naming the likes of Stormzy, Burna Boy, Wizkid & Central Cee as his current influences. 

We had the pleasure of working with Olistar in promoting 2022 singles ‘The Story’ & ‘Bando Baby’ across Press, Spotify & Radio.

Check out our results for Olistar’s campaign with us on the two singles: 

Press:

Radio: 

  • 257 station downloads.
  • Spun over 70,000 times over a 3 month period.
  • Reached number 1 in Weekly Euro Indie Music Charts.
  • Reached number 3 in  Weekly World Indie Music Charts. 

DSP: 

  • 150% increase in Spotify followers.
  • 98k total streams.
  • 424% increase in monthly listeners.

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