Creating a Spotify pre-save campaign is the best way to make sure your fans listen to your music as soon as it drops. It all starts with a Spotify pre-save link which allows your fans to pre-save your music before it even comes out!
Once you have the link, you can start sending it out to your listeners and watch the chances of your release being successful increase. At this point you must be wondering how to set up a pre-save on Spotify - and you’ve come to the right place. All you need to do is fill in the details below and your link will be ready to go!
If you’re a Spotify artist you must be wondering how to set up a pre-save on Spotify – or even what does pre save mean on Spotify? We can help you learn how to pre save an album on Spotify, how to see your pre saves on Spotify in your artist profile, and much more.
What Does a Pre Save on Spotify Mean?
Do you have some new music with an upcoming release on Spotify? If so, it’s necessary for you to promote your new work and encourage some hype using a Spotify pre-save.
If you’re wondering what presaving on Spotify is, in the simplest terms it’s a way to get your fans first in line for a forthcoming release. When you pre save songs on Spotify, you offer fans a way to get notified first when you have a release coming up, and allow them to be first in the queue to listen and support you. You can pre-save on Spotify for free – and it’s the ideal way to make sure no one misses your release.
Creating a buzz in the lead-up to a release of a new track or album is the perfect way to ensure you’re launching to a fanbase. When fans are aware of a pending launch, pre saves encourages them to listen from the get-go.
This enables your new music to make a connection and gain some noise once your new music is released on Spotify. There are many options to promote your upcoming Spotify releases, but the most effective is by running a pre-save campaign – and you don’t have to buy Spotify pre saves.
What Is A Spotify Pre-Save Link?
Spotify pre-saves are ultimately the digital streaming equivalent of pre-ordering an album. When a Spotify user pre-saves a song or album, when that song or album is released it will automatically appear in their Songs or Albums list. With a Spotify pre save link, your fans are automatically in the loop when it comes to your music.
What Does Pre Save on Spotify Do?
Similar to pre-sales downloads on iTunes and Amazon, Spotify for artists pre save allows a window of opportunity for fans to save your song/album to their queue before it’s released – and allows them to be notified immediately when it is coming out. These will be easily accessed in the Spotify library.
What is a PreSave on Spotify?
It’s pointless sharing about your upcoming release if fans are unable to click to buy, save or hear it. A pre add save acts as an incentive for your audience to do something during your promotional stage on Spotify in the lead-up to a release day.
You can run a contest or offer exclusive access to ensure your song makes a huge impact from day one and it will also help with the algorithmic performance of your release.
Benefits of Having a Spotify Pre-save Campaign
Spotify pre-saves are a great way to build pre-release momentum and also entice people to hear your music once it’s released. They can:
Encourage More Listeners
An obvious benefit of getting users to pre-save your music is to increase the likelihood of them listening after release. As soon as your music goes live, when it appears on your audience’s lists it will prompt them regarding the release and eliminate any barriers to listening, ultimately meaning more people will.
It should also help to drive future listens because if listeners enjoy your new release they are going to want to listen to it again. Users can also drive followers and playlist inclusion if they like your song which will help you in the long run on Spotify.
Offer Actionable Promotion
Whenever you have a new release it is essential to engage in some promotional activity, especially if you are an up-and-coming artist. Not only is it important to create awareness but it is also a great way to encourage a tangible action in the buildup to the release, which is why Spotify pre-saves are very effective. With Spotify pre-save you can generate awareness and enthusiasm for your new music and drive fans to listen once your music is released. It is more effective to incentivise pre-saves as once people have access to your music they are likely to listen time and time again.
Increase Spotify Presence
Enabling Spotify users to hear your new music the moment it’s released has a great effect on your overall presence on Spotify. When a new release has a high stream count, Spotify uses this as an indication of how successful it is and whether it is worth sharing.
When you pre save music Spotify algorithms track this and so it also really helps an artist’s presence on the platform. It helps to find your way onto Spotify’s algorithmic playlists like Discover Weekly, and also curator playlists. Presave on Spotify will inevitably give your music a huge boost.
How To Set Up A Pre-save On Spotify and How To Get A Spotify Pre-save Link
You will need to set up a Spotify pre-save link. With our free easy-to-use tool, you can set up a Spotify pre-save link – all you need to do is submit your artist and release details to create a link.
Fill in your artist details including Name, Spotify ID
Upload artist image
Fill in your release details: Date, Name and Spotify Product ID (read on to find out how to get your Spotify Product ID)
Include a release image
Create your Spotify link, now you’re good to go!
It’s very simple, once you have a link you can copy the Spotify pre-save link and send it out to your mailing list, post it on your website, or your social media pages. The link essentially acts as a basic info landing page with your cover art and release date listed but can also be a great way to attain beneficial listener data such as marketable email addresses.
If you’d like some tips on what to do before your release date, we’ll cover a few of the basics below.
Get Your Music Ready
Get your new music ready by uploading your song/album to Spotify and set a release date for a time in the future. When you begin a pre-save campaign allow yourself enough time and set it up at least a few weeks maybe even months in advance. This will help you attract a wider audience without losing momentum. When your music release date is set start work on your pre-save campaign.
Find The Hook
Try to find an emotional appeal when attracting new listeners. A couple of examples are “Hear the song that got us kicked off stage.” Or “Hear the song that made me move 500 miles from home.” This is an enticing way to get people to pre-save your music.
Distribute Your Music
Distribute your music via a distributor like CD Baby or Music Gateway and follow the signup process. Your music will then be ready to be released through Spotify & Apple Music.
Create A Pre-save Campaign
A Spotify pre-save campaign involves giving users an incentive to pre-save an upcoming song or album on Spotify so that as soon as it’s released it will automatically appear on these users’ lists. This can take the form of a competition with a prize or running a rewards campaign.
Work Backwards From Your Set Release Date
When you have decided on a release date, you will need to think of the length of time you want your pre-save to be available. For example, when you make your music available for pre-save a month prior to its release, you need to get things ready beforehand to implement your campaign.
So, if you want your music live on Spotify by 1st December, you should make sure your pre-save campaign starts from 1st November, but it is beneficial to get everything ready with your distributor by mid-October.
Promote The Pre-save
Once your campaign is ready, it is time for you to promote it. Don’t forget to share it on your social channels. Include a link to the pre-save page any time you post anything about your new single or album. You might be happy for your fans to be the first to hear your song, however, if you want to engage more people, have a think about boosting interest.
Consider options to make people pre-save such as a backstage pass or access to private SoundCloud tracks. When someone clicks ‘pre-save,’ you can direct them wherever you want whether that is to unlock a file or experience and if you’re doing a giveaway, you’ll gain more contact information as well.
Learn more about how to build a successful campaign and how to pre save an album on Spotify in our guide to pre-save campaigns here.
What Is A Spotify Product ID?
For your upcoming release, you can create a free Spotify pre-save page using Spotify Product ID. If you’re unsure how to get a Spotify link for pre-save or how to find Spotify URI then follow these simple steps.
Once you’ve scheduled your release for distribution, contact your aggregator and request a Spotify ID for your release. The Spotify ID is not the same as a Spotify Link; it’s Spotify’s unique code which determines the identity of different tracks and albums.
Your release’s link for Spotify URI should look like this: spotify:track:3X0O7CiCqe5iPfWCVXSkkq or spotify:album:4sW5cFk6bYvfNIt1FxhX
Once you receive your Spotify ID from your aggregator, head over to Music Gateway to create a pre-save link Spotify will recognise automatically.
Enter your Spotify ID and complete the rest of the form to set up your pre-save page. You’ll see a preview of your pre-save page as you scroll down the form and you can customise your page if you want to.
Now Go Work On Your Spotify Pre-save Campaign!
It’s fair to say that creating a successful pre-save does take some extra planning and organisation, but it’s well worth doing if you want your new release to make the biggest impact possible on Spotify. It also increases your chances of getting noticed by the Spotify algorithm and the potential to be included in their discovery playlists.
Now you know how to pre save on Spotify, Good luck with your campaign and release!
FAQs
What is presave on Spotify?
Presave is a way to let your fans get notified first when you have a release coming up, to allow them to be first in the queue to listen and support you.
What does presave on Spotify mean?
Presaving on Spotify means providing a link for a track that has not been released yet, so that fans have first access to it the minute it comes out.
Is presaving on Spotify free?
Yes, it’s totally free.
How do you presave on Spotify?
Contact your aggregator and request a Spotify ID for your release. Once you have the code, go to Music Gateway and enter your Spotify ID and complete the rest of the form to set up your pre-save page.
